GOOD NEWS AND HOPE.
There is ENOUGH negative, fear-based news. FEAR increases negative healthcare outcomes. There is HOPE. We are going to focus on “good news” and “hope” while also helping people stay current.
KEY VALUES AND FOCUS:
STAYING CURRENT, NO TOXIC NEWS.
You probably want to stay current. It is our goal to help you stay current while
avoiding toxic news. From a marketing perspective, the coronavirus has received
billions of dollars in free media that is largely focused on fear. This should be a time of unity and working together.
APPRECIATING THOSE WORKING DAY AND NIGHT ON THE PROBLEM.
Our doctors, nurses, state governments, federal government, research institutions, medical industry supply chains, and hospital workers are literally working day and night to solve problems and save lives. Let’s appreciate those on the front lines. Let’s also try to help these people!
OPEN THE COUNTRY FOR BUSINESS.
Poor nations do not have good medical care. We need to take proactive actions to avoid a great depression. At the same time, we need to maintain social distancing, protect vulnerable populations, and act differently than we have before in the past (once we re-open) to protect ourselves and those around us.
RECOGNIZE LOSS AND HEAL.
People are experiencing real losses. Tragically, some people have died and will die. These families need support, encouragement, and time to heal. Other people are losing their jobs, experiencing financial problems, suffering from addiction
aggravated by global stress (even calls to suicide hotlines are up!). These losses are real too.
HELPFUL VIDEOS:
Watch an Update on a Drug Being Tested for COVID-19 – Hydroxychroloquine Trial
Note: You should only use medication in consultation with a physician.
COVID-19 — How to Know if A Disease Will Spread and Become a Pandemic